Traffic to your website
Your website can be beautiful, but the most important thing is to attract visitors! Ultimately, the idea is to attract customers to your product or service and, of course, you have to do something to increase the number of visitors to your website. There are an awful lot of different sources of traffic to your website. So there isn’t just one right or effective way either. It is (as so often in online marketing) about the right mix of different things. Want to know what traffic sources are out there and then how to measure your own website traffic? Then read this blog!
Setting goals
Soon it will be that time of the year again! For some, that means making resolutions for the coming year. As a business owner, you can also use the turn of the year as a good opportunity to reflect, evaluate the past year and draw conclusions for the new year.
Influencers
Influencers. They are totally “hot” these days. If you ask young horse girls what they want to be later on, you will now increasingly get the answer “an influencer.” Where before Anky was a great role model and riding at Olympic level was the end goal for many, we see that this has completely shifted. Today’s idols are often riders who excel not necessarily with their sporting achievements, but rather by sharing their – sometimes very ordinary – lives. And very successfully, too. Are you already using influencers in your marketing strategy?